No. 8186 May 28
Tropical Flavors Join THE GREAT COCKTAILS Summer Line

On June 11, Suntory will add exclusive summer-time flavors to THE GREAT COCKTAIL line of drinks. Containing 6% alcohol, COCOMO PINEAPPLE and PASSIMO GRAPEFRUIT will be available in 225ml bottles priced at 230 yen. The products are expected to be a hit with young consumers, especially on tropical summer days.

No. 8185 May 28
Iyokan Flavor Introduced to SUPER CHUHAI Line

On June 11, Suntory will begin marketing SUPER CHUHAI in iyokan (Japanese orange) citrus flavor. The product uses iyokan grown in Ehime Prefecture, which is famous for production of this fresh, sweet-and-sour fruit. Containing 5% of alcohol, the drink will be sold in 350ml and 500ml cans for 140 and 190 yen, respectively.

No. 8184 May 21
Suntory Rooftop Beer Garden Opens

From June 1-August 31, Suntory's beer garden will be open on the rooftop of corporate headquarters in Tokyo's Akasaka district. The beer garden offers people a spot to enjoy summer sunsets while sampling such beers as MALTS, KURONAMA and DIET-NAMA. Various food items will also be available, along with other alcoholic beverages, including cocktails, wines and whiskies.

No. 8183 May 21
TOTTEOKI KAJITSU NO OSAKE Available in Two New Flavors

On June 6, Suntory will begin marketing TOTTEOKI KAJITSU NO OSAKE in two new flavors: si-kuwa-sah, a citrus from Okinawa, and lemon harvested in the Seto Inland Sea area. Containing 4% alcohol, the two new drinks will come in 350ml bottle-shaped cans that sell for 220 yen. Featuring seasonal fruit from selected farm districts, TOTTEOKI KAJITSU NO OSAKE has been a bestseller since its market launch seven years ago.

No. 8182 May 21
Suntory Kicks Off 2002 PEPSI Star Wars Campaign

To mark the release of Star Wars Episode II: Attack of the Clones, Suntory will hold its PEPSI Star Wars Campaign July 1-August 31. Following the success of the first campaign in 1999, this year's collaboration offers customers an exciting range of collector items, which can be obtained by sending in the required number of proof-of-purchase stickers along with cash. The company will also be giving away bottle caps, featuring 52 different Star Wars characters, with every 500ml plastic bottle of PEPSI and DIET PEPSI. In addition, packaging on 350ml PEPSI cans will highlight scenes from Episode II starting in June.

No. 8181 May 21
New Version of SUNTORY SUPER CHUHAI "DRY" to be Introduced

On June 4, Suntory will begin marketing a new version of SUPER CHUHAI "DRY" in 350ml and 500ml cans, both containing 7% of alcohol and priced at 140 and 190 yen, respectively. The SUPER CHUHAI brand achieved a 20% sales increase in 2001, enabling Suntory to maintain its No. 1 position in the highly competitive CHUHAI market.

No. 8180 May 17
Organizational Changes Take Place May 21

On May 21, Suntory will introduce its new Department of Customer Communication, under which customer and marketing support centers will be allocated. In a related move, the Department of Life and Environment will be renamed Department of Environment. Ten management personnel transfers will also take place concurrently.

No. 8179 May 17
"Wine and Flower Festival" to be Held at Tominooka Winery

Suntory's winery in Tominooka will hold its "Wine and Flower Festival" May 25-June 16. The festival will offer visitors guided tours of gardens in the surrounding hills and vineyard bus tours, as well as paid gardening lessons (1,000 yen per person). For more information, please see www.suntory.co.jp/factory.

No. 8178 May 16
Glass Art to Go on Display

From July 16--September 1, the Suntory Museum of Art will display 140 pieces of glass art, ranging from the ancient Egyptian period to the modern era. Featuring works from Egypt, Japan, Italy and many other places around the world, the glass art reveals not only technical variation, but also differences from a cultural perspective.

No. 8174 May 15
Free Customized Tumblers Available with MALTS BEER Purchase

Suntory will kick off a giveaway campaign for MALTS BEER in early June. During the campaign period, Suntory will give away a customized, patent pending tumbler, featuring a special device that creates creamy bubbles, to every purchaser of the product having a winning sticker. A total of 5,000 purchasers who collect and send in six "losing" stickers will also receive a customized tumbler along with a pair of stainless tumblers. The deadline for application is August 31.

No. 8173 May 14
SUNTORY Introduces New Liquors

On May 14, Suntory will start marketing its original kyoho-grape liquor, Creme de KYOHO "KYOHO MURASAKI," as well as YOGURITO, a yogurt-based liquor imported from the Netherlands, both containing 16% alcohol. The grape liquor, available in 700ml bottles, will retail for 1,800 yen, while the yogurt beverage will come in 500ml and 50ml bottles that sell for 1,800 and 380 yen, respectively. Both products blend well with such mixers as orange juice or soda.

No. 8172 May 14
SUPER COCKTAIL BAR Line Expands

"Orange bitter" and "grapefruit ginger" will be added to Suntory's SUPER COCKTAIL BAR line from May 28. Available in 350ml cans priced at 160 yen, the products contain 5% alcohol, and offer a light, refreshingly fruity taste that is currently popular in Japan.

No. 8171 May 14
LIPTON ICED TEA Goes on Limited Sale

On May 28, Suntory will begin selling LIPTON ICED TEA in 340g cans priced at 115 yen. Marking the second consecutive year that it has been available during the summer season, the beverage has become one of Suntory's top sellers, boosting the company's market share in competitive tea market.

No. 8170 May 14
NACCHAN, C.C. LEMON Promotional Campaign Kicks Off in June

To promote its NACCHAN and C.C. LEMON beverage lines, Suntory will launch a giveaway campaign in early June. Some 20,000 people who submit, via postcard, the required number of points that come affixed to 500ml and 1.5l plastic bottles of NACCHAN, as well as 250ml cartons, will win original instant cameras, with an additional 4,000 people receiving digital cameras. Over 20,000 lucky winners who submit C.C. LEMON points will receive customized chairs. The application period is June 1-September 30. In conjunction with the campaign, Suntory will introduce white peach to its NACCHAN series.

No. 8169 May 14
Sales of Non-Sugar Tea Products Increase

Total sales of Suntory's three non-sugar tea products-RYOKUSUI, CHUGOKU RYOKUCHA and REPURE-have reached 6 million cases, helping the company's total growth in non-sugar tea market by a 1.6 percent increase from last year. Launched in spring 2002, all three items have received positive reviews from consumers for their originality. In response, Suntory will boost production of the beverages, expand package size and launch a promotional campaign in early June.

No. 8168 May 14
PEPSI TWIST Makes Japan Debut

Suntory will begin marketing PEPSI TWIST, a lemon-flavored PEPSI COLA available in a 500ml bottle-shaped can priced at 140 yen. The sales span is limited till the end of summer. Launched in October 2001 in the United States, the product features a sizzling and refreshing taste suitable for summer.

No. 8166 May 9
Suntory QUARTERLY Goes on Sale

The 69th issue of the Suntory QUARTERLY, featuring articles on how to enjoy liquor, is now available at selected bookstores (500 yen). Written by various novelists, actors and college professors, the magazine includes interesting stories and episodes about the pleasures of drinking.

No. 8165 May 9
2002 Summer Seasonal Gifts Available from May

From mid-May, Suntory will begin marketing summer gift sets for Ochugen (the Japanese mid-summer gift exchanging custom). Gifts are categorized into four types: whisky, beer/happoshu (low-malt beer), wine, and soft drinks. A variety of items are available in each category to meet every occasion.

No. 8164 May 9
Suntory Expands Health Supplement Line

On May 9, Suntory will begin marketing DIET BB, a new diet tablet developed by the company's Institute of Health and Science that helps balance body fat. This will be followed by the May 31 launch of SHIZEN NO CHIKARA KOUREI NINJIN YANNYOM, a health supplement made from Korean ginseng and kimchi (fermented Korean vegetable) extract. A 270-tablet bottle of DIET BB will retail for 4,600 yen, while SHIZENNO CHIKARA, containing 60 capsules, will sell for 1,600 yen.

No. 8163 May 8
Peach Flavor Added to SEIRYOKAN JUNSUI SHIAGE Chuhai Line

Suntory will introduce peach to its SEIRYOKAN JUNSUI SHIAGE Chuhai line on May 21. The "chuhai" market, led by Suntory's SUPER CHUHAI, has been rapidly growing, supported by young female consumers. Popular for its fruit flavors and use of "pure water," SEIRYOKAN JUNSUI SHIAGE had the highest sales of any Chuhai beverage following its launch in February 2002. The new flavor will be available in 350ml and 500ml cans that will retail for 140 and 190 yen.

No. 8162 May 8
Ad NAMA Low Malt Beer Debuts

Suntory will begin marketing Ad NAMA, a low-malt beer, which will take a form of ad media, in limited number. The 350ml can, which will be priced 128 yen thanks to the featured ad will hit the store shelves from June 18. The first client to be featured is UNIQLO, a domestic apparel brand's "Dry Wear" series products. The ad image will come at the center of white package to capture purchaser's attention. Companies such as Shouchiku Film Distributors, avex, and KDDI are on the list of expected clients in 2002.

No. 8160 May 7
Get the Music of Good Old days with MAGNUM DRY

Suntory will hold "MAGNUM DRY 'SOUKAI-JIKOMI' SEISHUN BEST SOUND" Campaign from May 28 to July 22. During the campaign period, a total of 1 million lucky winners who get strike sign inside the campaign sticker tagged with MAGNUM DRY low malt beer will get a CD of J-Pop music from 60s to 90s. Suntory will also give a total of 5,000 unlucky purchasers, who correct and send six fail signs glued to a postcard, specially selected CD sets of retro-modern music from Japan and US.