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| November 2002 |
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As of December 1 Suntory moves its central function of business with China
included within Asia & China Division to Shanghai to expand its business
in China. Along with it there are personnel changes as follows. No. 8311 November 26 From December 4 Suntory starts marketing SUMIROKA JUN-NAMA with Shikoku design for a limited number exclusively in Shikoku area. SUMIROKA JUN-NAMA is popular low-malt beer produced with special filtering process using bamboo charcoal. By designing Shikoku and clear Niyodo River, a home of the charcoal, on its package the true ingredients are appealed. 350ml can retails at 135 yen. No. 8310 November 19 Suntory has chosen Ms. Aya Onoue for Suntory Beer Campaign Girl 2003. Aya is a cheerful and lively, healthy beauty with fresh smile that is expected to be more and more active in magazines, TV and other areas. Born in 1982 she loves movies and traveling. She is looking forward to meet many people as a campaign girl. No. 8309 November 19 From November 19 Suntory starts marketing BICOSTA, French cookies & cream liqueur. BICOSTA is based on high-quality brandy of renowned cognac company, Louis Royer, added with Dutch fresh cream, crisp-cookie aroma and a hint of caramel. With ice, milk, ice cream or fruit, it is also perfect as a dessert. 50 ml/500ml bottle retails at 380/1900 yen. No. 8308 November 14 To commemorate the starting partnership with Bouchard Pere et Fils, from November 14 to December 23 Suntory holds a charity auction of five rare old vintage wine from as far back as 1865. The bottles have been specially stored in the cellar of Bouchard Pere et Fils. To participate please access http://e-wine.suntory.co.jp . No. 8306 November 14 From January 15, 2003 Suntory starts marketing Bouchard Pere et Fils wine including one of the top prestigious brand of white wine, MONTRACHET and red wine from grape field next to ROMANEE-CONTI, LA ROMANEE. Bouchard Pere et Fils is a notable company of Bourgogne wine that owns 86ha of Grand Cru and 1er Cru in Cote-d'Or. No. 8307 November 11 Suntory and E. & J. Gallo Winery signed an agreement on October 23 whereby Suntory imports and sells Gallo's RIVER CREST and three other brands to Japanese market from March 2003. E. & J. Gallo Winery is the world's foremost winery of California that won Premio Gran VinItaly award for an unprecedented third time in 2002 at an authoritative Italian wine competition, VinItaly International Wine & Spirits Competition. No. 8304 November 5 From December 11 Suntory starts marketing specially brewed MALTS SUPER PREMIUM 2003 to celebrate a coming new year. This limitedly brewed beer uses hop harvested this year leading to more gorgeous aroma and crisp bitterness than ever. 350ml can retails at 243 yen. No. 8303 November 5 For coming winter Suntory introduces hot beverage, HOTTOYA YUZUYU, that has slightly sweet and warm pleasant taste with yuzu (aromatic citron) juice. 280ml PET bottle retails at 130 yen. At the same time C.C. LEMON Happy Winter Label with happy merry Simpson's family designed on its package is introduced. 1.5ltr PET bottle retails at 320 yen and 500ml PET bottle retails at 140 yen. From mid-December each 1.5ltr PET bottle comes with one Simpson's Big Magnet. |