Facilitating even greater efficiency for the management of the Suntory Group by combining the operations and functions that crosscut all of the Group’s companies, Suntory Business Expert Limited consists of the following six divisions that each leverage expertise in their respective fields of specialty.

• 1.The Quality Assurance Division promotes quality assurance across the entire value chain that includes everything from procuring raw materials to manufacture, sales, and even consumers’ consumption experience.
• 2.The Engineering & Process Development Division oversees product and manufacturing platform technology development, as well as the development of human resources dedicated to Monozukuri (the Japanese tradition of craftsmanship in manufacturing and R&D).
• 3.The Supply Chain Management Division endeavors to increase productivity and reduce costs across the entire supply chain in areas such as raw materials purchase and logistics.
• 4.The Consumer Relations Division operates the VOC (Voice of Customer) Department, sports activities, and cultural facilities.
• 5.The Advertising & Design Division is dedicated to product design and advertising operations in its efforts toward implementing branding activities from the consumer’s perspective.
• 6.The Business Systems Division is in charge of IT systems development within the Group and shared services such as accounting and payroll calculations.

Applying their expertise as professionals and generating synergy through collaboration with each business unit, these divisions fortify the competitive strengths of the Suntory Group as a whole. They seek to contribute to the creation and enhancement of value and provision of better products and services to the consumer.

Combining the various products and services of each company in the Suntory Group, Suntory Corporate Business Ltd. provides solutions tailored to meet the diverse needs that make for comfortable and efficient operations of corporate customers. In addition, the company sells alcoholic and non-alcoholic beverages produced by the Suntory Group to companies that operate transportation and leisure facilities while also providing business establishment support such as referring listings to companies in the restaurant industry.
Sunlive Co., Ltd. is in charge of in-store sales promotional activities for delivering Suntory Group products to consumers, as well as activities to enhance quality at the point of consumption that ensure consumers get the best tasting draft beer.