We are intent on continuing to exist as a company in harmony with the local community. As such, we value initiatives and communications as a member of that community.

We are making efforts to engage in dialogue with local residents through resident's associations in those areas where the Suntory Group's main plants are located. We also work to provide venues for interacting with the local community, such as by opening parks and trails created on the grounds of some of our plants to local people. We have third parties conduct environmental impact assessments when we construct new plants and work to get the understanding of the people who neighbor the site. We also make efforts to harmonize the plants with nature by preserving the sites' biodiversity and pursuing greenification initiatives on their grounds. Our plants and offices around the country engage in environmental beautification efforts by cleaning up the vicinity and participating in garbage cleanups organized by local governments. Additionally, we hold parent-child tours and other events at our plants and continue with promotional activities that involve both having fun and learning.

Dialogue with Customers through Plant Tours

Natural Mineral Water Tour of the Minami Alps Hakushu Water Plant

We offer plant tours of our breweries, whisky distilleries, wineries, and natural mineral water plants so that more people can become familiar with our dedication to good taste and safety, our concern for the environment, and the approaches we take through our products.

Support for Disaster Zones

Emergency beverage vending machine

The Suntory Group provides help to the people and places afflicted by disasters by providing disaster relief contributions and drinking water when large disasters strike Japan or other countries.
Suntory Foods Ltd. has also installed approximately 4,200 emergency beverage vending machines at government facilities and hospitals that dispense products free of charge during emergencies such as disasters. We will be working to increase the number of these machines we have installed.

Responses to the Great East Japan Earthquake

Suntory Holdings Ltd. assisted with the rescue and reconstruction activities in the disaster area following the Great East Japan Earthquake of March 2011. This assistance was in the form of contributions totaling 300 million yen to Iwate, Miyagi, and Fukushima prefectures, and providing approximately 1 million 550 ㎖ PET bottles of Suntory Natural Mineral Water (Minami Alps) as relief supplies.
If the area is to achieve a robust revival, we also believe that it is important to provide it with relief in ways that will contribute to building hopes for the future, such as by helping local industry to revive and new businesses to start, as well as by providing children with educational support. Accordingly, we decided to set aside one yen from each can of soft drinks or beer (a category that includes beer, happoshu, and newer genres) sold, as a contribution expected to total approximately 4 billion yen^*.
We will continue to make every effort to provide help to everyone in the disaster area.