As well as tea leaf selection, the water used to brew tea significantly affects the taste and flavor. In general, "junsui" (pure water without any impurities) is used for bottled green teas. Teas brewed with pure water deliver a clean taste with a strong aroma, reflecting the characteristics of the tea leaf. This is an indispensable factor for bottled green teas that quickly quench thirst.
With Iyemon, however, we pursued the rich flavor of authentic Japanese tea brewed in a teapot. This flavor is drawn out by an adequate amount of minerals contained in water itself. Given this factor, our search for water with the right minerals began. Soft water with less mineral content goes well with green tea. Hard water with higher mineral content does not dissolve the natural contents of tea leaves very well, making it difficult to draw out the full flavor. On the other hand, an adequate amount of minerals reduces any unpleasant tastes while adding smoothness and mellowness.
Finally, spring water from Yamazaki, located on the outskirts of Kyoto, was selected.
Yamazaki, known as the home of Japanese whiskies, is famous for its premium spring water, discovered by the late Sinjiro Torii, founder of Suntory, who traveled around Japan in pursuit of premium natural water. The water, nurtured by the river systems of Tenno Mountain and Kyoto's Nishiyama, contains ideally balanced minerals, while maintaining the mildness inherent in soft water. Spring water from Yamazaki and the most purified water produce "highly aromatic tea with a clean taste" and "mild tea with a rich flavor." Combining the two teas with ideal balance, Iyemon delivers the authentic flavor of Japanese tea, reminiscent of the taste of tea brewed in a teapot. |
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