Suntory Beverage & Food Europe
Head Office2 Longwalk Road, Stockley Park, Uxbridge UB111BA - UK
Business activitiesSoft drinks production and sales
Suntory Beverage & Food France
Head Office40-52 bd du parc, 92200 Neuilly-sur-Seine - FRANCE
Suntory Beverage & Food Great Britain and Ireland
Head Office2 Longwalk Road, Stockley Park, Uxbridge UB111BA - UK
Suntory Beverage & Food Spain
Head OfficePaseo de la Castellana 202, 28046 Madrid - SPAIN
Head OfficeSIL, Media arena 5-6, 1114BC Amsterdam-Duivendrecht, THE NETHERLANDS
Sustainable Growth with Purpose
Our environmental, social and corporate governance agenda is hugely important to us. We work towards the group’s global vision of ‘Growing for Good’; Doing the right thing by people and the planet as we produce, market and sell our drinks.
The sustainable work that we do is anchored by four key pillars; our drinks, our resources, our society and ourselves, that all reinforce the UN’s Sustainable Development Goals; a blueprint to achieve a better and more sustainable future for all.
By managing the impacts and issues in these areas through ambitious targets that are clear and measurable, and by forging leadership we seek to deliver harmony with our consumers, customers and with our own employees while respecting always our natural world. Our framework of responsibility and leadership will drive us forward, guide and inspire us. It will help make our ambitious and exciting vision of Growing for Good a reality.
Harmony with consumers
Through our drinks we make and sell we will create harmony with our consumers, building trust in what we produce and playing a positive role in their lives. We will be a progressive force in our industry, leading by example in reducing ingredients that consumers tell us they want less of, and promoting the good stuff that helps people live more healthily and happily.
By 2025 it is our ambition to have reduced sugar across our portfolio by 35%. We are making excellent progress and by the end of 2019 have already delivered a 19% reduction from our baseline set in 2015. As well as re-formulating our drinks to lower the sugar content we are also introducing new lower sugar, lower calorie drinks such as Lucozade Revive, a lightly sparkling, naturally flavoured fruit-based drink in the UK.
We also launched Oasis O’Verger a fruity water with recipes made up of more than 46% fruit for an authentic taste, spring water and just the sugar naturally present in fruits (no added sugar / less than 5g/100 ml) for ultra-refreshing pleasure.
In Spain we have also introduced low calorie Schweppes Lemon, Orange, Pink and Ginger Ale. These drinks are widely distributed and are available in 98% of retail points.
In Benelux (Belgium, Netherlands and Luxembourg) we launched Oasis Aquafruit, a fruity water containing more than 40% fruits with 100% ingredients from natural origin, without added sugars or sweeteners.
In the UK and Ireland we’ve reduced sugar across our core drink range by 50%, removing 25,000 tonnes of sugar and 98BN calories through a far-reaching reformulation programme. We’ve been bold with our decisions on our most famous drinks, introducing a zero or low-calorie alternative for each one of them.
Across all European Export and Commercial Markets, the amount of sugar added to our beverages was reduced by 4,6% and in 2019 alone 30 new SKUs were added to the portfolio across all markets with no or low calories.
We pride ourselves on providing consumers with easy-to-access nutritional information about the drinks they choose. Information is clearly displayed on all labels and on websites. We also collaborate with industry partners to promote responsible marketing of our drinks. We are a signatory to UNESDA’s responsible marketing in schools programme and have pledged that none of our drinks are sold at primary schools, and drinks containing sugar are restricted for sale at secondary schools across all EU member states.
The UK has created its own voluntary marketing code to ensure that responsible corporate citizenship is at the heart of everything we do. This includes our commitment not to directly market products categorised as high in fat, sugar and salt (“HFSS”) to consumers who are under the age of 16 and
In France, we volunteered in 2009 to not communicate on screens and in magazines aimed specifically at children under the age of 12-year-old. Since 2013, our commitments go further because we prohibit all advertising in generalist programmes including where children constitute more than 35% of the audience.
In Spain our code of marketing practice specifically states that we do not advertise to children under 12 years of age or sponsor events aimed at children in schools. We also convey messages in all our advertising campaigns promoting healthy lifestyle habits.
We continue to look at new ways to promote naturality through our drinks and have an ambition to remove all artificial colours and flavours from our product portfolio within 5 years.
We respond to the consumer necessities with more natural products by replacing additives and free sugars with other components such as natural sweeteners (stevia), or through manufacturing processes so that the final product is less artificial as possible: Schweppes PINK available in Spain is a great example.
In the UK new Lucozade Revive is made with natural fruit flavours, contains no artificial colours, and contains vitamins B3, B5, B6 & B12 to help reduce tiredness.
In France, Oasis reinvents itself to offer drinks with less sugar and now with 100% natural origin ingredients. After having renovated in June 2019 its best-selling reference “Oasis Tropical”, then “Oasis Pomme Cassis Framboise” and “Oasis Multifruit” at the end of the year to adopt a list of ingredients 100% natural origin, the brand is committed to renovating all these other recipes by 2022.
Harmony with nature
We will manage our natural resources in a way that creates harmony with nature, never taking too much or damaging the world that we rely on in our lives and our business. We will minimise our environmental impact by applying our philosophy, Mizu To Ikiru, to the resources throughout all of our business activity: sourcing, manufacturing, packaging, distributing, selling and managing consumer waste.
Less and better packaging
In September 2019 we announced our goal to be the first global drinks company to use 100% sustainable plastic bottles, using fully recycled or plant-based materials across our entire portfolio by 2030. By buying increasing amounts of recycled plastic, investing heavily in new, innovative technologies, we will ultimately reduce our plastic consumption and carbon emissions.
As an interim goal, our drinks containers will use 50% recycled plastic by 2025. Some of our drinks containers already use only 100% recycled plastic (rPET), for example Ribena in the UK which has been using recycled plastic for more than 10 years.
We will also be ensuring that all the packaging we produce is 100% recyclable by 2025 or sooner. That means that there will be changes to be made in the containers we use, and the packaging we put products in.
In Spain our packaging is already 100% recyclable and we are working towards making it fully sustainable too.
Through its Lucozade Sport brand, the UK has also invested in sustainable packaging start-up, Notpla to produce edible and biodegradble pods aimed at reducing plastic packaging and liquid at mass-participation sporting events.
Exemplary of a pace to reach our goals ahead of schedule is the Scandinavian region with partners such as Spendrups in Sweden and Carlsberg in Denmark and Finland, which reached rPET content of 25% or even 50% already in 2019 and testing of 100% sustainable material in the pipeline. They function as great examples and reassure us of our vision to work together with our bottlers to reach our ambitious targets.
In order to reach our sustainable plastic goal, in 2019 SBFE invested in Carbios, a company pioneering a bio-industrial solution to recycling PET using an enzymatic process. SBFE is part of a consortium that is funding this ground-breaking technology in order to progress to a mass-market solution that could dramatically reduce the volume of plastic waste and ensure that there is a circular economy solution for PET.
Supporting the recycling process also means encouraging our consumers to recycle more. In 2019 our leading brands invested in marketing campaigns to convey these important sustainability messages. We also supported industry-wide efforts for mass-market public campaigns.
In the UK we ran out of home and digital advertising during Recycle Week across Lucozade Energy and Ribena, as well as using our brand’s well-known ambassadors to maximise reach and drive the recycling message home.
We also celebrated our second year as members of the UK Plastics Pact by supporting the launch of clearonplastics.com - a resource aimed at cutting through the confusion on plastic – as well as partnering with industry heavyweights to bring the UK’s biggest recycling collaboration to two new cities.
It is our ambition to be zero waste to landfill from our production facilities and we are making good progress to achieve this. We also want to see waste eliminated across the entire value chain. We believe that a circular economy is the best way to eliminate waste and we can play our part by increasing the amount of recycled content we put into our packaging – for example the UK produces Ribena bottles using 100% recycled plastic and since 2018. MayTea bottles started using 50% recycled content in 2019.
We also have an ambition to reduce food waste from our production by 50% in support of Sustainable Development Goal 12.3. We do this by redirecting surplus product to food surplus organisations and charitable donations to support those vulnerable people in need who suffer from food poverty.
Educating our employees on reducing waste is a big part of what we do. In Benelux, we launched a Green Week (7 days, 7 workshops). We worked together on zero waste practices, less packaging tips, better local and veggie consumption, we did a plogging around the lake near our office and collected more than 45 full bags of trash in an hour. All 120 Benelux employees participated at least once to this event.
In 2019, the UK announced that it would be funding an additional two years of Love Your Forest – our own anti-litter campaign centered around the Forest of Dean where our factory and many of our colleagues reside. This was in addition to launching a brand-new anti-littering toolkit designed to encourage other communities to adopt the campaign’s most successful interventions. In the spirit of anti-littering, the UK has also invested in litter picking equipment at all three sites for teams to use voluntarily.
Water is the main ingredient of all of our products and in many ways the origins of our business. It is also our Purpose as a business “Mizu To Ikiru”. That is why we believe we have a role to play in protecting this commodity, in encouraging sustainable water management for next generations.
We have an ambition to reduce water at our production plants by 15% by 2030 and we are on track to achieve this. We invest in a number of water reduction and water reuse initiatives across our factories, and share best practice in order to be as efficient in our water use as possible. Our factory in Toledo has made great progress and has already reduced water use by 10% as of 2019.
In January 2020, the UK invested £13million in a new high-speed filling line. This line uses 40% less energy and water and directly contributes to our goals of using less resources.
In Spain, our Guardians of Júcar project aims to improve the quality of surface waters, recover natural areas of the riverbank, contribute to the knowledge and improvement of aquatic ecosystems, eliminate invasive species on river banks and promote a public use of Natural spaces through two initiatives: the rehabilitation of the natural environment of the Barxeta Creek (which is already finished), and the improvement of the quality of the water thanks to the implementation of a green filter (to be started by the end of 2020). This project is due to end in June 2021.
In France, we’ve signed a 20-year partnership with Grand Parc Miribel Jonage located near our Meyzieu plant. It is the biggest metropolitan public protected park in France and we are committed to support water education programs, sponsor workshops for kids and families enabling them to understand the role of water. Amongst other things, we are also helping them replant and restore the alluvial forest around the Rhône river.
In the Netherlands Suntory is sponsoring a project in the ‘Marker Wadden’ executed by the Dutch Society for Nature Conservation, that is restoring one of the largest freshwater lakes in western Europe by constructing islands, marshland and mud flats.
We are committed to tackling climate change and will do this by reducing our carbon emissions across our total value chain. We have set clear Science Based Targets to reduce our emissions by 25% from our production (scope 1&2) and 20% across our wider supply chain (scope 3). We are making good progress and we track our carbon footprint annually in order to ensure we are transparent in our reporting.
In France, fighting against global warming is one of our priorities. We have reduced our CO2 emission by 35% per litre of drink produced over the last 10 years with the target to achieve carbon neutrality of its 4 factories by 2020. Transportation represent 11% of our carbon footprint. We are optimizing the number and location of our warehouses in order to reduce distances travelled by our products. We are also working on improving our logistic flow and trying to reduce the number of empty trips made by trucks.
In Spain we are committed on Zero Emission for the 100% of our fleet by 2030. In January 2020 we started to source 50% of our electricity across our factories and offices from renewable sources managed through green energy contracts.
In the UK our purchased energy at our factory comes from renewable sources and in 2020 we will move to solar sourced energy that will provide 25% of our energy needs. In January 2020, the UK invested £13million in a new high-speed filling line. This line uses 40% less energy and water and which results in a 4% reduction in energy use at our factory, directly contributing to our CO2 reduction goal.
And all of our employees can support our goal to tackle climate change. In Benelux the team has reduced its energy bill by 17.5%. This reduction is mainly due to the modification of the time slots for heating the building. In terms of lightning in 2019, we have reduced our bill by 13.5%, this reduction is largely due to the replacement of our neon lights in the building part by LED neon lights and the installation of presence detectors in the various toilets.
In 2019 SBFE became members of SEDEX. As members of this global organization we aim to obtain deeper insights into the environmental and ethical performance of our suppliers. By the end of 2020 all of our main suppliers who supply our core ingredients will have completed a self-assessment questionnaire (SAQ), with additional SMETA audits conducted for any supplier that is flagged through the SAQ process.
As a business that is reliant on the procurement of fruit for our soft drink brands we are concerned with global impact on biodiversity from climate change and non-sustainable farming practices.
In the UK, 90% of blackcurrants grown in Britain are used to make Ribena and we see it as our duty to produce the most sustainable crops possible. We employ a full-time agronomist and partner with the Farming & Wildlife Advisory Group so that each of our growers has a resilient biodiversity plan tailored to the individual habitats found in and around each farm. The comprehensive plans, in place since 2004, have helped us restore 200 miles of rough field margins, build more than 2,000 nest boxes, sow an area bigger than the City of London with pollen and nectar-rich plants, and create wetlands, restore ponds, plant woodlands and build bee hotels.
In 2019 we promoted the programme with a blog and guide to birds on our website, as well as featuring the blackcurrant farms and grower in Ribena’s national TV advertising campaign.
In Spain we work with local suppliers near manufacturing centers to promote the production and development of local areas. In addition, the contracts with the ingredients suppliers include environmental clauses with the commitment to protect the environment, reduce the carbon footprint, improve the water and energy consumption, as well as improve waste management. 23% of the fruit used as an ingredient can be found in less than 100 km from the production plant.
France is committed to sustainable purchasing for all its fruits. That is why, France has issued a guideline of good practices on sustainable sourcing that has been approved and signed by 100% of its partners.
Harmony with people
Shinjiro Torii founded Suntory with the spirit of ‘sharing the profit with society’, and this spirit lives on today. We want to create harmony with people by making a positive impact on the communities that produce and consume our products. We do this through the way we work, the social contributions we make, and the messages our brands promote.
In France, we are partnering with different associations “Le Secours Populaire Français”acting against poverty and exclusion and “L’AFEV” empowering less favored young adults as they enter the work force and fighting against school dropout.
In the UK in 2018 we launched B Active, a three-year sport for development programme that uses the power of sport and exercise to forge career pathways and positively impact the lives of 16-24-year olds living in communities that need it most. Since 2018 B Active has:
- Provided 8,000 young adults with regular access to sport and exercise
- Broken down barriers to entry by offering free participation
- Enabled 1,400 young adults to volunteer in their community
- Awarded 950 young adults with accreditation in a range of courses
- Addressed the participation gap among females 16 years+ by offering female-only sessions
The programme is being independently evaluated by academics from Leeds Beckett University, and their findings will be available in Spring 2021.
In Morocco a considerable budget has been dedicated to make a difference locally through a collaboration with our partner LEMO and focusing on working with ENACTUS on “The Water Price”, project to increase awareness and mobilize students around issues related to water access and to preserve the groundwater. They’re challenged to develop innovative and high impact solutions, the most promising solutions are then sponsored to be implemented, giving the students a chance to set up a profitable business.
We bring Growing for Good to life through the power of our brands.
In the UK we have been celebrating inclusivity with Lucozade Sport. The brand was the first soft-drinks company to become a sponsor of the England Women’s International football team ‘The Lionesses’ and celebrated this by producing limited edition bottles featuring members of the team. A new TV advertisement featuring the women’s team was produced with the brand committing the same level of advertising investment usually reserved for campaigns supporting the male game. This proud support of equality in sport was marked with the brand’s work being nominated for several marketing and sports industry awards.
Harmony with employees
Our company is defined by the way we work. We will ensure harmony with employees by working with an ethos that is open, flexible and accountable, supporting our people throughout our supply chain and ensuring that we, and they, maintain the highest standards in everything we do.
All employees across SBFE have a ‘Growing for Good’ day entitlement. This is a paid day that can be given back to the community through volunteering or fundraising. In 2019 around 20% of our employees used their day to support local community initiatives, this ranged from clearing up litter from beaches in the Caribbean and cannals in Amsterdam, to supporting our Love Your Forest anti-litter campaign in the Forest of Dean in the UK.
In Portugal, twenty of our employees participated in a waste cleaning day at Sintra Beach. And in November another fifty of our employees based in Carcaixent spent the day cleaning and restoring a riverbank as part of the Guardians of Water project. Our volunteers also participated in a workshop learning all about the importance of clean water and healthy river eco-systems.
In Spain, our teams have made both financial and in-kind donations to the local community. Economic contributions that employees made to food banks were matched by the company, and in addition our employees collected food and drink products to take to local food banks to support alleviation of food poverty. We also donated 25,000 cases of our drinks to local charities and food bank centres.
Encouraging our teams to take personal ownerships of sustainability is the most powerful way we can change our behaviours. Our Benelux team participated in many green challenges and during 3 months, they had to create and implement a green idea / or a green action. For example, the HR department created an ephemeral shop with only zero-waste and recovery products, the Finance team removed all unnecessary emails and reduced server data space, the Sales Impulse team checked the tire pressure of all the company’s cars and the Supply Chain – the winners – have raised awareness of an ecological action every week through small "theatrical" moments that have made many laughs!
Throughout the week, all employees came at least once by train, carpool or even by bike!
In Trinidad over 100 volunteers nationwide joined the clean-up in commemoration of World’s Oceans Day organized by Suntory and collected over 3000llbs. of garbage (190 pounds of plastic waste, 380 pounds of glass, and 2,078 pounds of general waste).
Inclusive and flexible
People matter. We are encouraging and fostering a healthy lifestyle for our employees. In 2018, in the UK we introduced flexible working hours and in 2019 started Flexible Fridays, a new initiative which was fully embraced by all employees.
In France we have signed a chart of quality of work life and equal opportunities with the aim of being a great place to work. As part of this chart, we have different initiatives around parenthood, gender equity, well-balanced private and professional life.
In Spain we have focused on creating opportunities for the personal and professional growth of our teams. Initiatives that are supported include scholarships to study new languages, leadership development programme, and a general talent policy, value-added initiatives and teambuilding.
The management team in Spain is also focused on building physical, intellectual and emotional care programs, an example is the very popular mindfulness program and in 2019 a new conciliation and flexibility plan called ‘FLOW’ became available for employees, better allowing them to balance work and home life.
In the headquarter of Schweppes International employees are encouraged to keep moving during office hours, taking “meeting-walks”, sportive activities are offered on a regular basis including yoga classes, boxing, running or Zumba, as well as fresh fruit being available. To keep mentally engaged a wide range of online courses has been made available for everyone.
Accountable for our value chain
Building trust means challenging ours and others’ perceptions of acceptable behaviour and always acting with respect for others. Our Modern Slavery Act statement sets out the steps we have taken and will continue to take to ensure that modern slavery and human trafficking are not taking place within our business or supply chains. Together with the SEDEX assessment, we aim to have more scrutiny and transparency throughout the supply chain, holding ourselves and others to the highest standards.
At the heart of our Suntory values is a commitment to working with integrity and we take great pride in our reputation for always conducting business in an honest, open and fair way. That is why we are training our employees on compliance and other topics in order to ensure that everyone understands relevant laws and responsibilities.
Spain is carrying out a process of changing the culture of prevention by seeking to improve the Health and Safety of its employees, focusing on the visible commitment of all hierarchical levels and the participation of all employees. This process is reflected in projects such as Vision ZERO, Road Safety Plan, Training in First Aid which also have an impact on society.
France has rolled out a training called “Play Safe” around how to behave in the face of risks making sure everyone is the guarantor of its security.