The origin of cultural and social contribution activities of the Suntory Group goes back to the spirit of Giving back to Society of Suntory founder Shinjiro Torii. Our approach is to continue pursuing the ideal cultural and social contribution that will be passed from generation to generation, and we work across a wide range of cultural and social contribution activities, including the development of next generations, support for disaster affected areas, contribution to local communities, supporting challenged sports, and promoting employee volunteer through arts and culture, sports, and social welfare. We value communication with local communities through engagement efforts in each region as part of all of our social contribution activities.
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Arts, Culture, and Sports -
Social Welfare -
Developing the Next Generation -
Contributions to Local Communities
Basic Policy on Social ActivitiesThe Suntory Group has worked in various community contribution activities since its founding to support the realization of a society where people are able to enjoy rich lifestyles. We formulated the Suntory Group Basic Policy on Social Activities to fulfill our global social responsibility together with our Group companies.
Arts, Culture and Academic ActivitiesWe work on the promotion of humanities, social sciences, and bio-organic research in addition to artistic and cultural development that contributes to the growth of rich culture and lifestyles.
Sports ActivitiesWe are supporting the development of a healthy body and mind through the promotion of sports such as rugby and volleyball in order to expand activities rooted in communities.
Social WelfareWe work in charitable and social welfare activities that give back the profit from our businesses to society based on the Giving back to Society spirit alive in Suntory since our founding.
Developing the Next GenerationWe believe it is our mission as a company to nurture people who will play a role in the next generation. We are expanding various activities to support the development of children.
Disaster Recovery SupportWe provide donations and beverages when large-scale disasters strike in Japan or overseas, and give ongoing support acting as a Group.
Contributions to Local CommunitiesWe implement social contribution activities focusing on the local communities, by greening the plants and organizing plant tours and beautification activities implemented by the employees.
Supporting Challenged SportsWe conduct activities to cheer on challenged athletes (sports for the disabled) under our PASSION FOR CHALLENGE grounded in our “Yatte Minahare” spirit that we have had since our founding.
Supporting Employee Volunteer ActivitiesWe actively support volunteer activities and other events for employees to participate in society to continually cultivate sincere human trust toward Growing for Good.
Sustainability Action Plan
Target achieved: 
Achieved 70% or more: 
Achieved less than 70%:
| Prioritized items | Mid-Term Targets | Results in FY2019 | FY2020 Action Plan | Evaluation |
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| Broad Cultural, Arts and Society Contributions | Contribution Activities through Support of Foundation Activities |
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| Contributions to Local Communities | Enhance activities to support recovery of Tohoku and Kumamoto coordinated with local governments, NPOs, etc. |
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| Global development of social contribution activities | Promote social contribution activities in areas of business operations |
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| Next generation development support | Strengthen next generation support programs through cultural and sports activities |
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| Support employee participation in social contribution activities | Promote the development of platforms for active employee participation in social contribution activities |
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