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| October 2003 |
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From November 18 Suntory starts marketing NACCHAN FRUITS PARTY (1.5lit. PET bottle, 330yen; 500ml PET bottle, 140yen; 350ml PET bottle, 120yen; 250ml paper pack, 100yen) for this winter party season. Mixture of orange, apple, pineapple, raspberry, peach and banana juice, the product is fruity with no sugar or artificial coloring added. Along from the middle of November magic goods will be presented with purchase of NACCHAN ORANGE or FRUIT PARTY 1.5lit. PET bottle. No. 8602 October 28 From the end of November Suntory starts PEPSI "Snoopy Door-Knob Sign Collection" present campaign by attaching one sign out of sixteen of the kinds to each PEPSI 1.5lit. PET bottle. Since PEPSI' s share in cola market for the first 9 months this year has been bigger than ever the company is aiming to attract more consumers in its market. No. 8598 October 21 From November 25 Suntory starts marketing 350/500ml can of BIMI RAKUZEN at 145/201yen. With more hop polyphenol the low-malt beer has solid taste yet does not fill up your stomach too much as RAKUZEN as a result of malt root. It is ideal to enjoy with dinner. No. 8597 October 21 From November 25 Suntory starts marketing two flavors of premium canned Chu-hi, SUPER CHU-HI SPARKLING ROYALE, that contains plenty of luxury fruit juice and selected liquor. Queen of grapes, Muscat of Alexandria, has clear juicy taste while top brand of pear, La France, has rich taste and soothing aftertaste. 350/500ml can retails at 160/215 yen. No. 8596 October 17 During November 1-24, Suntory Tomi-no-oka Winery in Yamanashi prefecture will hold "Shinshu Matsuri (New Wine Festival)." At the festival visitors can enjoy new-wine tasting, light meals that match wine, entertainment, quiz and sundries market.
No. 8595 October 17 Suntory starts marketing a variety of annual year-end gift packs from mid-October; 48 whisky and brandy gift packs, 7 beer and low-malt brew gift packs, 7 wine gift packs, 8 soft drinks gift packs. Lined up from a choice-quality gift to a family gift the unique gift could be chosen on one's taste. No. 8594 October 17 On October 9 Suntory established Suntory (Shanghai) Foods Co., Ltd. to expand its soft drinks business in Shanghai, China. The company is planning to set up Suntory's second plant in Shanghai in 2005. In its first year the new plant is planned to produce 2.5 million cases of soft drinks. No. 8593 October 14 From October 21 Suntory starts marketing SASA, one of the highest-quality authentic green tea liqueur that is made from the very best ingredients and the state-of-the-art production technique. Its green tea, product of the notable Uji green tea maker, Marukyu Koyama-en, has mild taste with minimum bitterness and clear aftertaste. A hint of Gyokuro green tea is adding refreshing richness to the liqueur as well. 750ml bottle retails at 2100yen.
No. 8592 October 14 From November 11 Suntory starts marketing CALORIE OFF (190g can, 115 yen) as a new item of BOSS series. For 65% of consumers who responded to the survey that they cared about calories this CALORIE OFF contains 60% less sugar than the average canned coffee yet has solid rich taste with bitterness and sharp aftertaste.
No. 8590 October 7 From December 2 Suntory starts marketing its popular "original beer taste" beverage, FINE BREW, 500ml can at a price of regular 350ml can, 130yen. The 500ml can will be sold for a limited number for dazzling year-end party season. No. 8589 October 7 From December 19 Suntory starts marketing refreshing beer that is best at meals, DAIKAIUN (350ml can, 218 yen), for year-end and new-year period. The beer comes in a can designed seven gods of good fortune. Along, from December 1 to January 31 "DAIKAIUN Campaign" will be held with MALT?S 350/500ml can and DAIKAIUN that will present gold mobile straps of seven gods of good fortune or JTB travel vouchers each worth 20,000 yen to 100 entrants. No. 8588 October 1 From October 8 Suntory Flowers Ltd. starts marketing a limited number of newly developed plants, VERT VERT, in metropolitan area. VERT VERT is a plant that grows floating in a vase instead of in earth. The petit easy-to-grow plant fits everywhere, at your home or at your office, and could be purchased through mail order from the end of October as well. No. 8587 October 1 From November 18 Suntory starts marketing limited 3600 bottles of YAMAZAKI SHERRY WOOD 1986. This vintage pure malt whisky is made from lightly peated malt and is full-bodied with thick woody flavor. Noble and sweet aroma originated from sherry barrel could also be enjoyed. 700ml bottle retails at 20,000 yen. No. 8586 October 1 From November 25 Suntory starts marketing TENRYUGURA in metropolitan and Kinki area. Of all awamori, the oldest Japanese distilled liquor, this product is made at the oldest cellar present in Shuri, Okinawa, using rice, black koji mold and yellow koji mold. It is the awamori categorized as "kusu" which through an extended aging process gained rich and mild flavor with gorgeous aroma and transformed to the premium-quality liquor. 720ml bottle retails at 1400 yen. |
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