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Brand
April 11, 2024
Suntory Spirits succeeds in a world-first(*1) direct-fired distillation trial using 100% hydrogen(*2) for whisky production
- Achieved at Yamazaki Distillery’s pilot distillery, the milestone marks positive progress in the company’s journey to decarbonize whisky manufacturing while maintaining the quality craftsmanship of its whiskies -
February 16, 2024
Suntory Holdings Accelerates Global Expansion of -196, Japanese Ready-To-Drink Brand
― Expanding to 21 States in the US in February, with launches in Europe and Southeast Asia to follow this year ―
January 11, 2024
Suntory to Use Green Aluminum(*1) for Limited Edition of The Premium Malt's Sustainable Aluminum Can
― Green Aluminum(*1) cans emit 25% less carbon than conventional aluminum cans(*2) ―
― Developed in collaboration with 4 companies from different fields ―
June 27, 2023
Suntory's flagship beer bar "The PREMIUM MALT'S HOUSE" to open for a limited period in 9 cities worldwide
- Japan’s premium beer to offer its "Kami-Awa" experience to consumers overseas -
June 9, 2023
"Suntory From Farm Tomi No Oka Koshu 2021" wins Platinum Award at 2023 Decanter World Wine Awards
– The highest rank among this year’s entries from Japan –
August 31, 2022
Suntory to Use the World's First 100% Recycled Aluminum Can(*1) for Limited Editions of The Premium Malt's CO2 Reduction Can and The Premium Malt's 〈Kaoru〉 Ale CO2 Reduction Can
― Developed in collaboration with UACJ and Toyo Seikan Group, this 100% recycled aluminum can reduces CO2 emissions by 60%(*2) ―
July 13, 2022
Hakushu 25 Years Old wins the Top Award "Trophy" in the Japanese Whisky Category at International Spirits Challenge 2022
― Suntory Spirits also wins “Producer of the Year” in the Japanese Whisky category for the 3rd consecutive year ―
August 13, 2020
Introducing Suntory ALL-FREE: No Calories. No Alcohol. No Sugar.
Japan's finest sparkling malt & hops beverage from the maker of Yamazaki® and Hibiki® whiskies now available for home delivery in the U.S.
March 7, 2019
BEAM SUNTORY INTRODUCES LEGENT, A MASTERFUL COLLABORATION BETWEEN TWO CELEBRATED WHISK(E)Y LEGENDS
East Meets West as this first-of-its-kind bourbon melds Kentucky distilling tradition with Japanese blending excellence
September 18, 2018
Launch of Suntory OTONA DAKARA (FOSHU)
― A delicious lemon-flavored FOSHU beverage that “helps reduce body fat” ―
May 22, 2018
"Tomi Red 2013" becomes the first to receive the Japanese wine category Trophy
―International Wine Challenge 2018―
April 19, 2018
A new color comes to the Craft BOSS series! Craft BOSS "Brown" soon to be released
“Brown” a new category of coffee, comes to the popular Craft BOSS series
April 11, 2018
Suntory Tennensui PREMIUM MORNING TEA Peach New Product Launch
― The depth and aroma of tea are balanced by the gentle sweetness of Japanese peach juice in this transparent peach tea ―
March 26, 2018
An Original New Japanese Brand Created for "Cola Lovers," Pepsi J-Cola
― Pepsi J-Cola Zero and Pepsi J-Cola Midnight to be launched simultaneously ―
March 7, 2018
New "All-Free" February Sales Volume Up 56% year-on-year
— Non-alcoholic beer-type beverage market too estimated to have grown, up more than 20% year-on-year —
— New “All-Free” takes top prize in global competition —
February 27, 2018
Suntory to Launch Ruru-cha--For Better Digestive Health (Foods with Function Claims)
— Improves bowel habits with the help of inulin.Refreshing aroma and clean taste.From the Suntory Oolong Tea brand —
February 22, 2018
New Suntory Okudaisen Blueberry Yogurina & Tennensui
A clear and refreshing Yogurina with the extract of blueberries grown on designated farms near Okudaisen
January 23, 2018
suntory
Suntory Beverage & Food Limited 2018 Strategies for Core Brands in Japan
Suntory Green Tea Iyemon Updated
— Tea from the venerable tea company Kyoto Fukujuen, with a new taste and new design —
January 10, 2018
suntory
Suntory Beer Limited Business Strategy for 2018
suntory
Suntory Spirits Limited Business Strategy for 2018
Suntory Coffee BOSS 25th Anniversary 2nd Release in the Pride of BOSS Series
The culmination of 25 years of pride in being the “coffee of the working people.
2nd release features the rich aroma of freshly brewed coffee
September 7, 2017
New Suntory Tennensui PREMIUM MORNING TEA Milk
Follow-up to the well-received Suntory Tennensui PREMIUM MORNING TEA Lemon is a transparent milk tea
August 8, 2017
Japan Wine Competition 2017 Tomi Red 2012 wins Gold Medal and Grand Prize in VINIFERA RED Category
― Five Products of Suntory Wine International Limited Win Gold ―
August 7, 2017
Suntory Coffee BOSS 25th Anniversary Introducing New Pride of BOSS
The culmination of 25 years of pride in being the “coffee of the working people”
Also revamped 5 other major products
June 5, 2017
Launch of Orangina French Sparkling
Introducing the new carbonated beverage with bold citrus flavor from the Orangina brand
May 15, 2017
Launch of Suntory Tokucha Jasmine (FOSHU)
A FOSHU jasmine tea that promotes body fat loss
March 28, 2017
New Suntory Tennensui PREMIUM MORNING TEA Lemon
New Category from the Suntory Tennensui Brand A transparent lemon tea for enriched mornings The depth and aroma of tea with a refreshing aftertaste
March 23, 2017
Suntory Oolong Tea - Revamped
Updated taste and design for long-selling brand first released in 1981!
March 21, 2017
Suntory Green Tea Iyemon Tokucha 350 (FOSHU) New 350ml Plastic Bottle
Delicious FOSHU green tea that promotes body fat loss.
Introducing new smaller size.
March 15, 2017
From the canned coffee BOSS comes a BOSS that's not a canned coffee. Introducing New Series Craft BOSS
New series for working people in the "3rd Generation"
Black, first product in series, launches on April 4 (Tues.)
March 7, 2017
Revamped Orangina
The Sparkling Orange Beverage for Adults with Enhanced Fruit Flavor
Blood Orangina Relaunched as Orangina Premier Rouge
January 23, 2017
suntory
Suntory Beverage & Food Limited 2017 Strategies for Core Brands in Japan
Renewal of Suntory Green Tea Iyemon
Innovation in the 227th year of Kyoto Fukujuen. A refined Iyemon
July 1, 2016
Suntory Tokucha Caffeine Zero (FOSHU)
Blend tea that helps reduce body fat.
Refreshing, great tasting FOSHU, now caffeine free!
May 9, 2016
Honey Lemongina
Reimagined Lemongina is a carbonated beverage that combines honey and a rich lemon flavor
Orangina package also renewed
March 29, 2016
Launching the Jim Beam Devil's Cut, Jim Beam Double Oak and Jim Beam Apple
- Also introducing other renewed Jim Beam brand products -
March 18, 2016
Hibiki 21 Years Old takes World's Best Blended Whisky prize at the World Whiskies Awards 2016
Honored as chosen “World’s Best” for the Fourth Time, the Most Ever in the Blended Whisky Category
March 4, 2016
NEW GREEN DAKARA
New hydration drink with a light taste.
Now transparent, GREEN DAKARA is more delicious than ever.
GREEN DAKARA Yasashii Mugicha also renewed.
February 15, 2016
PREMIUM BOSS - The Latte
- The Greatest Fresh Latte in the History of BOSS Canned Coffee that Achieves the True Fresh Taste of Milk -
BOSS Home Espresso Latte Mix
- Simply Mix with Milk for Easy Coffee Shop Cafe Latte at Home -
January 20, 2016
suntory
Suntory Beverage & Food Limited 2016 Strategies for Core Brands in Japan
Blood Orangina
Introducing the New Blood Orangina, a rich, premium flavor made using carefully selected blood oranges from Sicily
October 1, 2015
suntory
Suntory FOSHU Beverage Report
FOSHU beverages are now everyday drinks not just taken with meals
More than one-third of FOSHU beverage consumers drink FOSHU beverages more than once a week. Selected for being both “healthy and beneficial”
and for their “great taste and drinkability”
September 15, 2015
New Release of Courvoisier Extravagance
― A new expression launched by the globally renowned Courvoisier Cognac ―
August 25, 2015
Suntory Green Tea Iyemon Tokucha (FOSHU) Newly Released 2L PET Bottle
- Strong sales in 3rd year since release, Jan. – Jul. sales at 125% YoY -
- New release of large size perfect for daily consumption at home -
July 10, 2015
Hibiki 21 Years is Honored with the World Whisky Category's Top "Trophy" Award for the 3rd Consecutive Year at the UK International Spirits Challenge 2015
El Tesoro Platinum and El Tesoro Reposado won the Tequila Category's Top "Trophy" Award and Beam Suntory Inc. won the "Tequila Producer of the Year" at the same time.
July 7, 2015
Boss Black (Food for Specified Health Uses)
- Introducing a bottle-shaped canned coffee from the BOSS lineup of Suntory Coffee that prevents fat absorption -
June 9, 2015
Jim Beam Brand Releases Citrus Highball <Grapefruit>
-World's Top-Selling Bourbon Unveils its First-Ever Ready-to-Drink Offering in Japan, Expanding On-Premise Presence and Offering Convenient Cocktail Option for Fans-
-First Innovation Collaboration Between Beam Suntory's Japan and United States Teams.-
May 26, 2015
BEAM SUNTORY WHISKIES WIN 11 GOLD MEDALS AT THE INTERNATIONAL SPIRITS CHALLENGE 2015
Hibiki, Yamazaki, Hakushu, Knob Creek, Bowmore and Laphroaig Expressions Earn Top Honors at Prestigious International Tasting Competition
April 8, 2015
Yamazaki 18 Years Old Win "Best in show Other Whisky category" and Double Gold Medal award
-Yamazaki 25 Years Old and Hakushu 18 Years Old Win Double Gold Medal awards-
at Int’l Spirits Competition: San Francisco World Spirits Competition
March 31, 2015
New Suntory Green Tea Iyemon
A novel proposal unique to Iyemon; tea from a venerable tea company
"Changing flavors to coincide with changing seasons,
drinking styles and drinking settings"
March 23, 2015
SUNTORY YAMAZAKI DISTILLERY WINS "WHISKY VISITOR ATTRACTION OF THE YEAR" AT ICONS OF WHISKY 2015
SECOND WIN FOR SUNTORY YAMAZAKI DISTILLERY SINCE 2006
March 3, 2015
New Suntory Minami-Alps Tennensui & Yogurina
Clear in appearance but astonishingly delicious flavor
combining the tang of yogurt and a refreshing sweetness.
From the Minami-Alps Tennensui brand
January 22, 2015
PREMIUM BOSS BLACK
- Introducing a black coffee in a bottle-shaped can to the PREMIUM BOSS
lineup which offers the richest, most full-bodied flavor ever of BOSS
coffees -
A carbonated beverage with a new sensation that allows you to enjoy the delicious flavor of lemon
Novel type of Suntory Black Oolong Tea (FOSHU)
July 16, 2014
HIBIKI 21 YEARS OLD AND KNOB CREEK® SINGLE BARREL RESERVE WIN TOP PRIZES IN WHISKY CATEGORIES AT THE INTERNATIONAL SPIRITS CHALLENGE 2014
― Suntory Liquors Limited Wins Fourth "Distiller of the Year" Award at the same time ―
June 6, 2014
BEAM SUNTORY WHISKIES WIN 18 GOLD MEDALS AT THE INTERNATIONAL SPIRITS CHALLENGE 2014
― Hibiki, Yamazaki, Hakushu, Jim Beam, Knob Creek, Canadian Club and Bowmore Expressions Earn Top Honors at Prestigious International Tasting Competition ―
July 17, 2013
Suntory's "Hibiki 21 Years Old" Whisky Honored with the Trophy in its Category at the ISC International Liquor Competition in the U.K
― Suntory Liquors also takes the Distiller of the Year award for the third time ―
April 12, 2013
In the global spirits competition "San Francisco World Spirits Competition," Suntory Liquors is the first Japanese company to be awarded "The Tasting Panel Magazine Distillery of the Year"
― Yamazaki 18 Years Old, Yamazaki 12 Years Old, and Hakushu 12 Years Old,
were awarded Double Gold Medals at the same time ―
March 22, 2013
Hibiki 21 Years Old takes World's Best Blended Whisky prize at the World Whiskies Awards 2013
― Honored as "World's Best" three times in four years ―
Search
Search by Lists
(2015~)
  • Management Finance
  • HR
  • Brand
  • Promotion CM
  • R&D, Production Market Report
  • Culture Sports
  • Others
Search by Years / Months
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